Background & History

Treadsetters take pride in providing quality tyres at competitive prices, combined with first class service and consistent support.

Treadsetters was established in 1999 and has grown rapidly into one of the principal UK, European and Global tyre wholesalers of truck & bus, passenger car, high performance car, 4x4, van tyres and a comprehensive range of commercial wheels. We wholesale through our warehouses in the UK and have exported tyres globally through direct containers into more than 45 countries worldwide.


Our Brands

Treadsetters specialise in brand development. We distribute our own brand "TORQUE" and work with factories to develop their brands in different markets.

We have our own exclusive TORQUE brand available in Truck & Bus tyres, Car tyres, Van tyres and 4x4 tyres.

We also supply, as factory appointed distributors, HIFLY Car & Truck tyres in the UK and a number of countries throughout the world, GOWIND Run flat Tyres for UK and APOLLO Truck tyres for the United Kingdom.

In addition we distribute Premium Truck Tyres out of our UK Warehouse as well as a comprehensive range of Truck wheels.



UK Warehouse and Distribution


From our 85,000 sq. ft. warehouses situated in the centre of England at Telford, we stock a huge range of Premium, Mid-range, Exclusive and Budget brands. We can deliver tyres all over the UK on either a same day or next day delivery service dependent on your location.

We can supply any amount of tyres from one single tyre out of our warehouse, to a full mixed container load to be delivered straight from the factory to your door. With direct containers we will handle and provide everything for you from the Ordering Process, Import Documentation, Freight, Insurance, Funding Options and the tyres get delivered straight to your door. You can do all this and feel secure as the tyres you buy through us are covered by our substantial Products Liability Insurance.

If you buy containers of tyres from us we also provide a “back up stock” service out of our warehouse to support you grow your business.

Treadsetters don't just stop with tyres, we also distribute (through our partner company) a comprehensive range of Steel & Alloy wheels for truck, trailer and bus applications.

We are happy to take orders either over the phone (where we have an experienced and knowledgeable sales team willing to help), over the internet (through our state of the art on-line ordering system), via email or by fax.

In addition we also specialise on budget car tyres from our Warehouse. We are the factory appointed distributor of HIFLY car tyres for the UK, which has over 400 stocking items available within the brand. To compliment this we also distribute an Economy Run Flat range of tyres, GOWIND.

We stock more than 65,000 Car, High Performance, Van, and 4x4 tyres to cater for your Economy tyre requirements.


Global Distribution


We work with carefully selected partners in different countries around the world to distribute our range of Torque Tyres and other factory appointed brands.

The benefits to our customers in buying through us are:

  • Ease of Communication – as we speak 15 languages
  • Easy Ordering and up to date ETA information
  • Arrangement & Coordination of shipping
  • Quality Product
  • Funding Options
  • Price
  • Marketing support

The benefits to our suppliers to dealing through us are:

  • Secure Payment
  • Ease of Communication – as we speak 15 languages
  • One single ordering process
  • Customer Expectation Management
  • Funding Options
  • Brand Promotion and Marketing Expertise



Treadsetters have grown rapidly over the years and on our journey we have achieved a number of business recognitions:

  • Regional Winners and Finalist of the HSBC Business Thinking 2010 - We finished in the top 16 companies in a UK competition for the way we think as a business.
  • The Sunday Times Fast Track 100 - 2012. Treadsetters achieved the ranking of 76 on the annual league table of Britain’s private companies with the fastest-growing sales. Signed by Sir Richard Branson.
  • The Sunday Times International Track 200 – 2013. Treadsetters achieved the ranking of 59 on the annual league table of Britain’s private companies with the fastest-growing international sales.
  • The Sunday Times International Track 200 – 2014. Treadsetters achieved the ranking of 136 on the annual league table of Britain’s private companies with the fastest-growing international sales.
Get in Touch

If you would like to contact us to find out more, please feel free to ring us on 01952 684 168, or simply send us a quick email.

Alternatively you could always fill out our quick and easy contact form on the right.

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